Created For
Smirlakis.gr (2024)
Design & Development Team
Stratis Ion Loulis (Art Direction, Branding & UI/UX Design) Alkinoos Matrakas (Development)
Ιn this project, I had the opportunity to work with a family business with historical importance for the agricultural sector in Evia, Greece.
About the Company
The company was founded in 1967 in Chalkida. Gradually the company experienced great growth and recognition since it provided services to a large part of the island.
Challenges and Proccess
It all started when they contacted me about redesigning their website. We started a design marathon that lasted about 2 months, during which we had an online meeting once a week to present them the progress and to make any changes they needed on each page individually, so that the result would be as personalized as possible to their needs. Along the way, they also decided to move forward with a redesign of the brand. This redesign was extremely challenging as they wanted to keep the retro look that characterised the historical importance of the company in relation to the region's agri-culture. At the same time they wanted the look & feel to reference something more minimal and clean.
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Behance